A Business Case for Connecting

I believe it is going to take a mixture of unique methods to kick start our economy. I am not an economist and do not know how to better spend money none of us have. What I do know is the power of making connections to help our community and yourself down the road. This act may very well be one of the strongest things we can do to boost our economy.

For example, you know someone who makes socks and you know someone who distributes socks well invite them both to lunch or send out an introduction e-mail. There may be nothing there or it could turn into the type relationship that transforms both their businesses. It is not up for you to decide. It is up for them and what can come from them getting together. I bet right now if you think about it there are at least two or three sets of people either in your industry or not that you have thought of to connect together. Do it. Get these people together.

I recently called a lunch meeting with two of the premier wireless leaders in the Upstate. The result of that meeting was two gentlemen who have been in the same industry and in the same geography for more than 10 years coming together on a business idea that could end up being huge for both companies. Prior to this meeting they had never met face to face but when the introduction lunch was called, there was no hesitation.

I did not get anything directly out of the lunch introduction. But I might down the road. I believe that for every good thing you do you are rewarded by 100 virgins, no really, I believe everything comes back around in multiples of three. For every good thing you do, you get it back x3. Plus it just feels good to do something positive in business when everything else around us is so negative.

Please, take a few moments right now to introduce at least two people together who you have been thinking needed to meet. Use Swampfox use Linkedin, you whatever you have, heck... maybe an e-mail or phone call.

Please share your successes in this post of when either someone connected you with someone that had a fundamental change in your business or a connection you made between two individuals or companies that resulted in something very positive.